Trending Stories
Just slapping an article on your website isn’t enough to keep readers engaged anymore (unless it’s really good). Instead, content creators and news agencies have stepped up their game by creating amazing feature stories that take their audience on an exciting journey. To get ahead in the game, you can’t just use a standard WordPress template—you need to add in-depth elements like images, data illustrations, videos, and social media feeds that will capture your audience’s imagination.
Incorporate the inverted pyramid structure to establish the most important information at the top of your story. This will allow readers to understand the main points even if they don’t read all of your article.
Whenever possible, avoid using jargon or technical descriptions that won’t make sense to readers without explanation. Instead, let your story’s subjects do the talking by asking them for quotes or incorporating a video interview from them. This will help your readers feel as though they’re getting a firsthand account of the news. For example, if your company is replacing its CEO, you can interview them about their new role to provide a personal perspective on the news.